New Book Means New Author Portraits

INTRO

Douglas K Shaw is an expert on non-profit fundraising.

 

His organization, Douglas Shaw & Associates, conducts direct fundraising and provides consulting for non-profit organizations.

 

NEED

He needed new headshots for cover art and promotion of a new book plus a relaunch of his prior 3.

 

Wes Craft Creative has been creating headshots for the entire DSA team for over 5 years and we got the call for this project too. A huge thanks to DSA for the trust.

 

Fundraising expert Douglas K Shaw authored a new book and needed new headshots. Fortunately Wes Craft Creative was on hand to collaborate.

Our Approach

Wes Craft worked with Douglas Shaw’s Creative Director, Robert Johnson, to plan and create a series of vertically oriented cover shots. We wanted options in both dark and light settings with negative space for titles and text. We wanted an office desk setting as a 3rd option.  We needed the author to read warmly, as a mentor and sagely advisor.

 

In addition to lighting and camera operation, Wes Craft Creative provided dark and light backgrounds. Wes set up on location at Douglas Shaw & Associates headquarters in Lisle, IL then spent about an hour with the subject, split into 2 half hour blocks with a set change period between.

 

I love how these turned out. Take a look at some outtakes as well as the final covers designed by Kelly M. Vaughan.

Call us at 630.474.4217 to speak with someone on our team

At Wes Craft Creative Co. we hype your business’ most valuable assets – its people. We’re based in DuPage County just West of Chicago and serve all of Chicagoland.